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MCPA

Managed Care Patient Assistance

Issue

Health insurance rights.

Population

Individuals with private health insurance. Originally targeted to North Carolina residents.

Goals

Educate about rights and responsibilities regarding health insurance. Support consumers dealing with health insurance problems.

Methods

Social marketing campaign employing public space advertising, office materials, radio PSAs, and Web site.

Client

North Carolina Department of Justice.

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The components described here may be part of a larger intervention that includes other components and is the result of effort by us, our clients, and other collaborators. To learn more about this intervention and those who contributed to it, please contact us.

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919.416.9341   inquiry@peopledesigns.com